SPECIALIST SERVICES

The right expertise
for the work at hand.

Some challenges need a focused skill, not a full monthly programme. Commission a clearly scoped deliverable or add specialist capacity to an existing BuildGenie engagement.

INTERNAL DELIVERY FIRST SPECIALISTS WHEN THEY ADD VALUE
THE SERVICE CATALOGUE

Specific skills.
Clearly scoped outputs.

Published figures are guide rates in naira. Every engagement starts with a brief, and we confirm the deliverables, volume, timeline, review process and final fee before work begins.

01

Brand & visual design

Startups that need a clearer, more consistent brand presence.

POTENTIAL SCOPE
  • Brand direction and visual refinement
  • Campaign and social media creative
  • Presentation and sales collateral
  • Marketing graphics and digital assets
EXAMPLE OUTPUT

Approved creative files, editable source assets where agreed, and usage-ready exports.

GUIDE PRICING

Brand identity starter kit — ₦250,000

Full brand identity system — ₦350,000–₦500,000

Discuss this service
02

Content & copywriting

Teams that need to communicate their value clearly and consistently.

POTENTIAL SCOPE
  • Messaging and content direction
  • Website and landing-page copy
  • Campaign and advert copy
  • Email, social and product communication
EXAMPLE OUTPUT

A defined copy set, content document or channel-ready content batch.

GUIDE PRICING

10 social graphics — ₦60,000

Content calendar — ₦50,000

Website copy (up to 5 pages) — ₦150,000–₦250,000

Discuss this service
03

Social media management

Founders who need consistent channel operations and community presence.

POTENTIAL SCOPE
  • Channel and audience review
  • Monthly content calendar
  • Content preparation and publishing
  • Community monitoring and monthly reporting
EXAMPLE OUTPUT

Approved calendar, published content within the agreed volume, and channel report.

GUIDE PRICING

Social Media Lite — ₦50,000/month (one platform; up to 8 client-supplied items; scheduling/publishing only)

Full management — ₦120,000/month (one platform) · ₦180,000/month (two platforms)

Discuss this service
04

Performance marketing

Products ready to test paid acquisition with clear measurement.

POTENTIAL SCOPE
  • Campaign and account structure
  • Audience, offer and creative testing
  • Budget pacing and optimisation
  • Conversion tracking and performance analysis
EXAMPLE OUTPUT

Campaign setup, experiment log, optimisation actions and performance report.

GUIDE PRICING

Paid ads setup — ₦100,000 (one platform)

Management — ₦150,000/month (one platform) · ₦250,000/month (two platforms)

Discuss this service
05

Customer & market research

Teams that need evidence before making product or growth decisions.

POTENTIAL SCOPE
  • Research questions and methodology
  • Competitor and category review
  • Customer interviews or surveys
  • Insight synthesis and prioritised recommendations
EXAMPLE OUTPUT

Research brief, findings summary, supporting evidence and recommended next steps.

GUIDE PRICING

Competitor research/audit — ₦100,000

Customer research sprint — ₦250,000–₦350,000

Discuss this service
06

Customer support operations

Products that need a more reliable customer experience after acquisition.

POTENTIAL SCOPE
  • Support channel and workflow setup
  • Response guidelines and escalation paths
  • FAQ and help-content development
  • Ticket handling and recurring issue reporting
EXAMPLE OUTPUT

Support playbook, response templates, agreed coverage and issue insights.

GUIDE PRICING

Customer support playbook & FAQ setup — ₦150,000

Ongoing customer support — from ₦180,000/month

Discuss this service
07

Launch & campaign operations

Teams preparing a product release, campaign or important market moment.

POTENTIAL SCOPE
  • Launch planning and workback schedule
  • Campaign asset and channel coordination
  • Partner and stakeholder coordination
  • Launch monitoring and post-launch review
EXAMPLE OUTPUT

Launch plan, asset checklist, activity tracker and retrospective.

GUIDE PRICING

Launch/campaign operations — ₦250,000–₦450,000

Discuss this service
08

Marketing systems & analytics

Teams that need better visibility into where leads and users come from.

POTENTIAL SCOPE
  • Analytics and conversion event planning
  • Campaign tagging and attribution basics
  • Lead capture and CRM workflow support
  • Dashboard and reporting setup
EXAMPLE OUTPUT

Tracking plan, configured reports or dashboard, and measurement notes.

GUIDE PRICING

Marketing analytics/tracking setup — ₦120,000–₦200,000

Discuss this service
HOW SPECIALIST WORK IS PRICED

Pay for a defined
piece of progress.

We don't force every requirement into a subscription. The commercial model follows the shape of the work.

01

Fixed-scope project

Best when the output is clearly defined, such as a research brief, campaign kit, landing page or launch plan.

02

Monthly service add-on

Best for recurring needs such as social media management, creative production or customer support capacity.

03

Scoped specialist sprint

Best when you need focused expertise for a short, agreed period with a clear outcome and handover.

Clear scope and payment terms.

One-off projects are typically billed 70% to start and 30% before final handover. Monthly services are paid in advance. Final quotes specify deliverables, review rounds, timing, responsibilities and applicable taxes.

External costs stay separate.

Ad spend, paid tools, stock assets, creator fees, printing, incentives and other third-party costs are itemised and approved before commitment. Scope additions are quoted separately.

HOW WE STAFF THE WORK

One accountable team.
Specialist support by design.

BuildGenie prefers to deliver through its internal team. Where a brief requires niche expertise or temporary capacity, we may bring in a carefully selected specialist under BuildGenie direction. You have one point of accountability throughout.

Internal team firstCore planning, coordination and delivery stay with BuildGenie.
Specialists for a reasonExternal support is used selectively when it improves the work.
✓Clear ownershipOne agreed scope, delivery lead and route for feedback.
HAVE A SPECIFIC REQUIREMENT?

Let's scope the work
before we start.

Share the outcome you need. We'll come back with a practical scope and a clear commercial proposal.

Request a proposal